We are excited to bring you a guest post by our friend Susan Wenner Jackson.  She’s the VP of content partnerships at Ahalogy, co-founder of the Working Moms Against Guilt blog. Learn more about Ahalogy’s free Pinterest tools and sponsored content opportunities for bloggers.

What’s up with Pinterest lately?

Bloggers are buzzing with this question since the traffic-driving platform began rolling out some noticeable changes. I wanted to share what’s new on Pinterest, well as a few updates on the horizon, so you can adjust your Pinterest strategy accordingly.

What’s new

Repin counts


Universal Pin descriptions


How-to Pins


Coming soon…

The following updates will be rolling out soon in the Pinterest mobile app, so keep an eye out and be prepared to make some tweaks.

Shorter aspect ratio


Cleaner rich Pins


New background colors

What you can do about it: Be careful about Pins with drop shadows, gray shading, etc. to make sure they don’t fade out in the new mobile view.

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