Maintaining an ads.txt File

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Amy Whitney

Why Updating your Ads.txt is Important

Keeping your ads.txt updated is essential because it acts as the reputation of your site for advertisers. Not having an updated file can impact the number of demand partners that can bid on ad units and therefore can negatively impact revenue.

Maintaining an Ads.txt File Automatically with the Monumetric Ads Plugin

Your ads.txt is a text file that is added, updated, and maintained on your website through the server or host. The file’s accessibility is very private and requires the highest level of permissions to update. To respect website security, Monumetric has created a way to maintain this file through our WordPress Monumetric Ads plugin. If you are currently using the Monumetric Ads plugin you can enable a 301 redirect that will keep your file up to date. Read more information about the redirect here.

Anomalies with the Ads.txt Integrity Status box:

There may be times when the “Ads.txt Integrity Status” box shows lines that need updating despite the update having already been done. Please contact Success@monumetric.com for us to individually troubleshoot these concerns.

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