Why Using Monetized Pageviews to Calculate RPM is Crucial
In the realm of website monetization, counting all pageviews, even those where no ads were shown, can dilute your ad performance metrics. Focusing on monetized pageviews gives you a genuine gauge of how effectively your ads are performing. This approach empowers you to make savvy decisions that optimize your ad strategy and boost your revenue potential. It’s like seeing the real value advertisers bring to your site.
Identifying and reporting freelance and employment scams
A lot of people are embracing contract/project-based work these days – including scammers. A lot of companies, including Monumetric are receiving outreach from freelancers wondering why they aren’t getting paid for their work, only to find out the freelancer has been scammed out of their time and money. First off, Monumetric (and most companies) will […]
How Artificial Intelligence (AI) is Reshaping Online Traffic for Publishers
Discover how AI is revolutionizing the landscape for online publishers by serving digital content directly to users, reducing the need for site visits. Learn about the challenges and strategies for publishers to adapt, including the creation of exclusive, engaging content that AI cannot replicate. Explore the balance between automated convenience and rich editorial experiences necessary for sustaining online traffic and revenue in the AI era. Dive deeper into the evolving digital dining experience on Monumetric’s website.
End of April Industry performance
April ended really strong. Each Quarter and each month comes with its own characteristics and treads. Though every year is unique, there are some trends we can often count on.
Google’s Helpful Content: Master Class to Avoid the Update Killing your Website Monetization
How can you comply with Google’s Helpful Content Update and still get compensated for sharing your genius, creativity, and information with the world? Buckle up, because we’re about to delve into the art of crafting content that not only ranks high but genuinely helps and resonates with your audience and is still monetizable.
The Pitfalls of Comparing RPMs: What You Need to Know about this Performance Indicator
How then will you know if you are keeping up and if the revenue your site generates is a fair value for all of your hard work and creativity? If comparison is inevitable then the most ideal circumstance would be to compare apples to apples.
Let’s rewind: What is Ads.txt?
Let’s take it from the top: What is ads.txt Did you know that back in the day (circa 2017), there was virtually no safeguard in place for ad tech vendors to represent to their advertisers that they had access to your site’s ad space inventory? It was the ad-tech equivalent to the wild wild west. […]
Meet Ally: A Midwestern Food Blogger with a Passion for Cooking
Hey Monu-fam! We’ve been with Ally for well over seven years and have first-hand experience with her content and community. If you don’t follow her on Social media, you’re missing out on some of the most fantastic food recipes out there. Ally is a wife, mother, daughter, sister, and friend who shares a love for […]
Adapting to the Post-Cookie Era: How Website Privacy Policies Must Evolve
The online landscape is continuing to change at an ever-increasing rate. One of the biggest looming shifts has to do with cookies. Cookies have been a staple of online advertising for years, but with privacy concerns growing, they’re now on their way out. This will be a very big disruption to the ability of advertisers […]