Monumetric partners with advertisers and gives them access to high-quality sites like yours. We don’t directly choose the specific ads shown. Instead, ads are purchased through a virtual auction that takes place in milliseconds while your page loads, with the highest bidder winning the slot.
Advertiser’s make bid decisions during an auction based on a reader’s online history- including cookies, searches, and shopping habits.
Because ads are bought individually for each user, you won’t see the same ads as your readers. While the overall ad layout and placements remain identical for everyone, the visual ad content varies from person to person.